Insights dashboard overview

Overview of the insights dashboard

The insights dashboard is primarily targeted at non-technical users that are concerned with the reporting functions within Funnelback. This interface also enables users to maintain Funnelback’s best bets, synonyms, curator rules and training data for automated tuning.

The insights dashboard can be accessed standalone and will also launch automatically when certain editing functions for results pages are selected within the administration interface.

insights dashboard home screen

The insights dashboard home screen is composed of several features, which perform different functions. These include:

marketing dashboard all results pages tiles annotated
  1. Dashboard switcher: Switches between the administration and insights dashboards.

  2. Client switcher: Switches between available clients.

  3. System configuration menu: Provides access to system configuration functions and also the API UI.

  4. Online help: Opens the Funnelback online documentation.

  5. User profile: Opens a menu that provides access to your user profile and also the ability to log out of the search dashboard.

  6. Filter results pages: Filters the results pages displayed as tiles below to include only those where the filter string matches within the name.

  7. Edit details: Provides options to change your results page name and thumbnail image.

  8. Results page tiles: Opens the insights dashboard for the results page.

Insights dashboard manage specific results page

Selecting a results page tile from the insights dashboard overview screen opens a dashboard for optimizing and analyzing the selected results page.

results page dashboard annotated
  1. Quick search box: allows a search to be run against the current results page in preview or live mode. The Funnelback insights dashboard provides the ability to preview any changes made using the available optimization tools. This allows best bets, synonyms and curator changes to be made and viewed without the live search being affected. The changes are then published to make them visible on the live search.

  2. Display all available results pages: returns to the insights dashboard overview screen that lists the available results pages as tiles.

  3. Results page switcher: quickly switch between available results pages. Listed results pages are the same as on the insights dashboard overview screen.

  4. Return to results page dashboard: indicates the current results page and clicking returns the user to the results page dashboard for the current results page.

  5. Analyze tools: menu of available analysis tools for the current results page.

  6. Optimize tools: menu of available optimization tools for the current results page.

  7. Show/hide menu: Clicking this button shows and hides the left hand menu.

  8. Thumbnail for the current results page

  9. Name of the current results page: indicates the current results page.

  10. Edit details: Provides options to change your results page name and thumbnail image.

The main area of the results page insights dashboard provides access to all the analysis and optimization tools and displays a tile for each containing a summary of the tool.

Analysis tools

The analysis tools of the insights dashboard provide insight into both search user behavior, and the underlying content available to Funnelback.

Search analytics

View reports on queries and what people have clicked on - allows you to drill-down by date and export to various formats.

Accessibility auditor

View accessibility auditor reports.

Content auditor

View reports on metadata, duplicates and other content features.

SEO auditor

Display information on how to improve the ranking of a particular document for a particular query.

Optimization tools

The optimization tools of the insights dashboard provide the ability to refine result pages in a range of ways, to improve the search user’s experience.

Best bets

Specify best bets for key queries, to ensure users see the results you want them to.


Control how some queries are interpreted to match up with your organization’s terminology.


Customization of result pages for specific queries.


Optimize the ranking your search results by training the ranking algorithm.