Overview
The page builder experience provided by the content page asset combines
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components from the Component Service; 
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A/B testing features from Squiz Optimization; and 
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segmentation features from the Customer Data Platform. 
Combining these services gives content editors a page-building experience that encourages experimentation with page variations and tests tailored to selected audiences.
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Learn about content pages and assets on content pages. 
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Learn the Page builder content page user interface. 
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Standard Page and Content Page feature comparison Understand the features available in these Content Management asset types. 
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Discover the pre-built components available. 
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Learn how to manage personalization variants. 
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Learn how to manage testing experiment variants.