Configure website behavior segmentation rules
Website behavior segmentation rules define parameters that track user navigational events from DXP-hosted websites.
Rules require event feeds with a Web behavior source configured to identify customers' web behaviorsmers. You set rules at the point that you create a segment.
Before you start
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Check that you have configured a website behavior event feed so you can select it in the rules.
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Complete the basic configuration required for either a single segment or a exclusive segment.
Steps
To set up a web behavior rule:
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Locate the Rules section of the segment.
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Select an Event feed from the drop-down menu.
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Choose a Rule operator to apply to the feed:
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Less than
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Less than or equal
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Greater than
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Greater than or equal
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Equals
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Does not equal.
The time period is passed through from the event feed and can not be changed in the rules.
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Set the count for the number of occurrences of the selected event feed.
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If your segment requires more than one rule, click Add a rule to add as many as needed.
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Verify that the Rule matching logic field is set appropriately for your segment. The options are
ANDandOR.
You can return to finalizing the settings in the single segment or exclusive segment.